Freelance PPC Consultant · North Wales
A PPC Consultant, Not an Agency
If you're searching for a "PPC agency UK", here's an honest thought before you sign anything: a lot of businesses don't need an agency at all. They need one experienced person who'll run the accounts properly and tell them the truth. That's me: a freelance PPC consultant based in Abergele, North Wales.
20+
Years Experience
1
Point of Contact
0
Account Managers
Plain EnglishNo Jargon
No Lock-InMonth to Month
What Working With a Consultant Looks Like
Same campaigns, same platforms, same expertise you'd get from a good agency, minus the layers of people between you and the person doing the work. I'm based in Abergele and work with businesses right across North Wales.
You Talk To Me
The person who sets up and runs your campaigns is the person who answers when you call. No account managers relaying messages.
Senior Work, Every Time
Your account isn't handed to a junior to learn on. You get 20 years of experience on every decision, not just the pitch.
No Percentage of Spend
A flat monthly fee, not a cut of your budget. I've no incentive to talk you into spending more than makes sense.
Honest Reporting
Reports that show where the money went and what it earned. No vanity metrics dressed up to justify the retainer.
Your Accounts, Full Access
Your ad accounts, your data, your history, from day one. If we part ways, you keep all of it. Nothing held hostage.
All the Platforms
I consult across Google Ads, Meta, ecommerce PPC, Microsoft, Amazon and more, whichever actually fits your goal.
Consultant or Agency? The Honest Version
I'm not going to pretend an agency is never the right answer, that would be exactly the kind of sales spin this page is meant to avoid. Here's the fair version, so you can decide properly.
An agency genuinely wins when…
You need a big team across many markets and languages, round-the-clock cover, or a dozen specialists working in parallel. If that's you, hire the agency, honestly.
A consultant wins when…
You want the senior person actually doing the work, quick decisions without approval chains, and no budget disappearing into overheads and office space you'll never visit.
The bit agencies don't advertise
At a lot of agencies the experienced name that won your business isn't the person in your account week to week. With me, the person you meet is the person doing the work. There is no "handover".
If you're not sure, just ask
Tell me your situation and I'll tell you honestly whether I'm the right fit or whether you'd be better with an agency. I'd rather send you to the right place than take on work I can't do justice.
20+
Years Experience
100+
Clients Helped
5.0
Google Rating
£250
Retainers From
How It Works
No drawn-out pitch process, no committee. Just a straightforward way to find out if this is a fit.
1
Have a Chat
Tell me about your business and what you're trying to achieve. Ten honest minutes and I'll know whether I can genuinely help.
2
An Honest Audit
If you've got existing PPC, I'll look at it and tell you straight what's working, what's wasted and what a consultant would do differently.
3
Get to Work
I set up or take over your campaigns properly, and you've got my number the whole way through. No tickets, no queue.
4
Prove It Monthly
Month to month. I earn the next month by showing you results this one. No contract keeping you in when you'd rather leave.
Simple Pricing
No percentage of ad spend. No hidden fees. A flat monthly rate, so you always know what the consultancy costs.
Questions People Ask
The fair concerns about hiring a consultant instead of an agency. Here's the honest answer to each.
It's a fair question. The trade-off is depth of relationship versus size of team. You always have full access to your own accounts, so nothing is ever locked away with me. And because it's month to month, you're never trapped, if it isn't working, you walk. That's a lot less risky than a 12-month agency contract.
Straight answer: well-built campaigns don't need daily babysitting, and I plan around any time off so nothing's left unattended. For anything urgent you've got my number. If you need literal 24/7 cover across time zones, that's genuinely a job for an agency, and I'll say so.
No. When you work with me, I do the work. That's the entire point. There's no offshore team and no junior you never meet quietly running your account.
If you need a large team across multiple markets and languages, round-the-clock cover, or lots of specialists working at once, an agency is the right call and I'll tell you so. I'd rather point you to the right fit than take on something I can't do justice.
Yes. I'm Matt, based in Abergele, North Wales. I work with businesses across the region and further afield, but if you're local you can actually sit down with me, no account manager in a different city.
Let's Have a Chat
Drop me a message or give me a ring. I'll give you a straight answer on whether a consultant or an agency is the better fit for where you're at, no hard sell either way.
What I Consult On
PPC consultancy across every major platform, Google Ads, Meta Ads, ecommerce PPC and Google Shopping, plus SEO and web design when the goal needs more than ads alone.
Based in Abergele, working with businesses throughout North Wales and beyond.