> services/instagram-ads.dmg
Freelance Instagram Ads Specialist
Where Products
Look Good
Instagram is part of the Meta family, same advertising platform, same scary-good algorithm. But it's a different audience. More visual, more lifestyle-focused, and brilliant for products that photograph well.
Llandudno Pier · Photo: Gary Beale, CC BY-SA 4.0
- Last Month
- +156% Clicks
- Average Return
- 4.2x ROAS
> ad_formats.txt
Visual Selling Done Right
Instagram is where the 25-45 crowd hang out. If your product looks good in photos, fashion, beauty, food, home décor, fitness, this is probably where your customers are scrolling.
Feed Ads
Beautiful image or video ads that appear as people scroll. Done well, they don't even feel like ads, they blend right into the aesthetic.
Stories Ads
Full-screen vertical ads between Stories. Immersive, attention-grabbing, and perfect for showing products in action.
Reels Ads
Short-form video ads that appear between Reels. If you've got video content, this is where it performs. The algorithm loves it.
Shopping Ads
Tag products directly in images. People tap, see the price, and buy without leaving the app. Seamless.
Carousel Ads
Swipeable cards perfect for showing multiple products or telling a brand story. Great for fashion lookbooks and product ranges.
Influencer Partnerships
Boost posts from creators who've featured your product. Combines authentic content with targeted reach.
> why.txt
Why Pay Big Agency Fees?
Instagram make it very easy to spend money. And it's very easy to waste money. I've been doing this for 20 years, I know the difference.
You Talk To Me
No account managers, no juniors, no being passed around. You deal with me, the person actually running your campaigns.
No Nonsense Reporting
Clear reports that show where your money went and what it got you. No vanity metrics, no confusing jargon.
No Contracts
Month to month. If I'm not getting you results, you can leave. I earn your business through performance, not paperwork.
It's Your Account
Your account, your data, your work. Full access from day one. If we part ways, you keep everything.
> process.txt
How It Works
No complicated onboarding. No 47-page proposals. Just a straightforward process to get you up and running.
Have a Chat
A quick chat about your business, what you're trying to achieve, and whether Instagram Ads is actually the right move for you.
Look Under the Bonnet
If you've got existing campaigns, I'll have a look and tell you honestly what's working and what isn't.
Get It Set Up
I build out your campaigns properly, right structure, proper tracking, sensible targeting. No shortcuts.
Keep Improving
Continuous testing and tweaking to get better results over time. That's where the real gains come from.
> pricing.txt
Simple Pricing
No percentage of ad spend. No hidden fees. Just a flat monthly rate so you know exactly what you're paying.
> faq.txt
Questions People Ask
Here are the ones I get most often. If yours isn't here, just ask.
Is Instagram better than Facebook for ads?
Depends on your product and audience. Instagram skews younger and more visual. If your product photographs well and your customers are under 50, Instagram often outperforms. I usually run both and let the algorithm decide.
Do I need professional photos?
They help, but authentic content often works better than polished studio shots. User-generated content and behind-the-scenes stuff can outperform professional photography.
What about Reels?
If you've got video content, Reels is where it's at. The algorithm is pushing video hard. Even simple product videos can perform really well.
Can you help with content creation?
I can advise on what works, but I'm not a photographer or videographer. I can recommend people if you need content created.
How does Instagram Shopping work?
You connect your product catalogue and tag products in posts. People tap, see the price, and can buy. It's slick. Works best if you've already got a Shopify or similar setup.
> more.txt
More Than Just Instagram Ads
Instagram advertising works best as part of a complete digital marketing strategy. I also offer Facebook Ads, TikTok Ads, and Google Ads to help North Wales businesses grow online. Everything works together, your ads, your website, and your search rankings.
> areas.txt
Instagram Ads Across North Wales
Based in Abergele, I work with businesses throughout the region. Local Instagram Ads help in:
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Let's Have a Chat
Drop me a message or give me a ring. No hard sell, no pressure, just an honest conversation about whether Instagram Ads is right for you.
"Matt was really responsive throughout the whole process - no questions went unanswered and Matt was really engaged in the whole process."
Lizzie Hill · Abergele Golf Club