> locations/ynys-mon/
Digital Marketing on
Anglesey (Ynys Môn)
Anglesey businesses have a problem most mainland ones don't. Half their customers already live on the island, and the other half are deciding from somewhere else whether to cross the bridge. I help both find you, with bilingual websites, SEO and ads built around how people search for Anglesey. From Abergele I'm about 45 minutes from Llangefni.
> island.txt
An Island Economy
Tourism is the obvious one. The Anglesey Coastal Path, the beaches at Rhosneigr and Benllech, Beaumaris and its castle, and a lot of holiday cottages and caravan parks in between. Most visitors come over the Britannia Bridge on the A55, and most of them made up their minds before they got there.
Plenty of the island runs on other things, though. Farming, with the Anglesey Show every August as the big date in the calendar. Food and drink producers. The port and ferry trade at Holyhead. Builders, electricians and plumbers who cover the whole island because one village isn't enough work. The council and public services in Llangefni.
Those businesses sell to very different people. A holiday let needs bookings from people in Manchester or Birmingham. A plumber in Amlwch needs to come up first when someone on the island searches with water coming through the ceiling.
> how_people_search.txt
How People Search for Anglesey
This is the bit that catches island businesses out.
They Search the Island, Not the Village
Visitors type "cottage Anglesey" or "things to do Anglesey", not the name of your hamlet. Your website and Business Profile need to say Anglesey and Ynys Môn clearly, as well as exactly where you are.
They Search From Somewhere Else
A lot of holiday searches come from England, weeks or months ahead. Google Ads can aim at people planning a trip, so your budget isn't spent on locals who'll never book a cottage.
Locals Search in Welsh Too
55.8% of people on Anglesey speak Welsh (2021 Census). Welsh-language searches are smaller but far less crowded, and a bilingual site picks them up alongside the English ones.
The Map Matters More
On an island, "near me" searches draw from a small pool. A complete Business Profile with real photos, right opening hours and replies to reviews can put a small business in front of a lot of those searches.
> what_i_do.txt
What I'd Usually Suggest
For most Anglesey businesses I'd start with the basics: a fast, bilingual website that shows prices or availability, and a Business Profile that's properly done. Websites start from £600 for a single page and £1,500 for a full business site. I build the structure for both languages, and you or your translator supply the Welsh.
Then SEO for the searches that come round every year, and Google Ads or Facebook and Instagram ads for the bookings you want this season. Ads management starts from £250 a month, and your ad spend goes straight to Google or Meta. No contracts, and it's your account from day one.
> towns.csv
Anglesey Towns I Cover
Drive times are rough, from Abergele, Britannia Bridge traffic permitting.
| Town | From Abergele | Pages |
|---|---|---|
| Menai Bridge | About 40 minutes | No town page yet. This page covers you. |
| Beaumaris | About 45 minutes | Web design |
| Llangefni | About 45 minutes | Web design, SEO, Google Ads, Meta Ads |
| Holyhead | About an hour | Web design, SEO, Google Ads, Meta Ads |
| Benllech, Amlwch, Rhosneigr, Cemaes | About 50 minutes to an hour | No town pages yet. Same services. |
> over_the_bridge.txt
Working Together Across the Menai
Most of the work can be done remotely: phone, email and video calls, with everything set up in your own accounts so you can see what's happening whenever you like. If you'd rather meet, I'll come over. It's an easy run along the A55, and seeing the place helps me write about it properly.
You deal with me from start to finish. I'm a freelancer, not an agency, so there's nobody to be passed on to, and you've always got my mobile number.
> faq.txt
Questions People Ask
Do you cover the whole of Anglesey?
Yes, from Menai Bridge to Holyhead and up to Amlwch. The island is about 40 minutes to an hour from Abergele, so meeting up is no trouble when it's useful.
Should my website say Ynys Môn as well as Anglesey?
Yes. Plenty of people search in Welsh, and the island's own council and signs use both names. Using both helps you turn up for both, and it reads right to local customers.
Can you help an Anglesey holiday let get more direct bookings?
Yes. A site that takes bookings, a Business Profile that links to it, and ads to past guests before the season. Since April 2023, Welsh holiday lets generally need 182 let days a year to stay on business rates, so filling the quieter months matters. The rules have been under review, so check the current position.
Do I need SEO if I'm the only business like mine on the island?
Possibly not much. If you're the only one, a good Business Profile and a decent website might be all you need, and I'll tell you that rather than sell you a monthly retainer. SEO earns its keep when a few of you are fighting over the same searches.
> ls ../
More Around Here
> new_message.txt
Fancy a Chat?
Tell me what you do and where on the island you are. I'll give you an honest view of what's worth doing first, and what isn't.
"Matt was really responsive throughout the whole process - no questions went unanswered and Matt was really engaged in the whole process."
Lizzie Hill · Abergele Golf Club